The hex color #f7769b is a light color. The web-safe version is Hex
#FF6699. A complementary color is
#088964. The grayscale version is
#ADADAD. A 20% lighter version of the original color is
#FFA9CE, and Hex
#C44368 is the 20% darker color. If the color is saturated by 10%, you get
#FE7099. If the color is desaturated by 10%, the color
#F07C9D is obtained.