The hex color #f70c78 is a dark color. The web-safe version is Hex
#FF0066. A complementary color is
#08F387. The grayscale version is
#7E7E7E. A 20% lighter version of the original color is
#FF3FAB, and Hex
#C40045 is the 20% darker color. If the color is saturated by 10%, you get
#FF0177. If the color is desaturated by 10%, the color
#EB1779 is obtained.