The hex color #ee40b0 is a light color. The web-safe version is Hex
#FF3399. A complementary color is
#11BF4F. The grayscale version is
#9F9F9F. A 20% lighter version of the original color is
#FF73E3, and Hex
#BB0D7D is the 20% darker color. If the color is saturated by 10%, you get
#F636B2. If the color is desaturated by 10%, the color
#E64AAE is obtained.