The hex color #ed9dd5 is a light color. The web-safe version is Hex
#FF99CC. A complementary color is
#12622A. The grayscale version is
#CACACA. A 20% lighter version of the original color is
#FFD0FF, and Hex
#BA6AA2 is the 20% darker color. If the color is saturated by 10%, you get
#F098D6. If the color is desaturated by 10%, the color
#EAA2D4 is obtained.