The hex color #ed038c is a dark color. The web-safe version is Hex
#FF0099. A complementary color is
#12FC73. The grayscale version is
#7F7F7F. A 20% lighter version of the original color is
#FF36BF, and Hex
#BA0059 is the 20% darker color. If the color is saturated by 10%, you get
#F8008D. If the color is desaturated by 10%, the color
#E20F8B is obtained.