The hex color #e37b9f is a light color. The web-safe version is Hex
#CC6699. A complementary color is
#1C8460. The grayscale version is
#AAAAAA. A 20% lighter version of the original color is
#FFAED2, and Hex
#B0486C is the 20% darker color. If the color is saturated by 10%, you get
#E9769E. If the color is desaturated by 10%, the color
#DD80A0 is obtained.