The hex color #d3472f is a dark color. The web-safe version is Hex
#CC3333. A complementary color is
#2CB8D0. The grayscale version is
#6E6E6E. A 20% lighter version of the original color is
#FF7A62, and Hex
#A01400 is the 20% darker color. If the color is saturated by 10%, you get
#DD4329. If the color is desaturated by 10%, the color
#C94B35 is obtained.