The hex color #c40ccf is a dark color. The web-safe version is Hex
#CC00CC. A complementary color is
#3BF330. The grayscale version is
#8A8A8A. A 20% lighter version of the original color is
#F73FFF, and Hex
#91009C is the 20% darker color. If the color is saturated by 10%, you get
#CA00D6. If the color is desaturated by 10%, the color
#BE19C8 is obtained.