The hex color #ad48ab is a dark color. The web-safe version is Hex
#993399. A complementary color is
#52B754. The grayscale version is
#8B8B8B. A 20% lighter version of the original color is
#E07BDE, and Hex
#7A1578 is the 20% darker color. If the color is saturated by 10%, you get
#B041AE. If the color is desaturated by 10%, the color
#AA4FA8 is obtained.