The hex color #aa352f is a dark color. The web-safe version is Hex
#993333. A complementary color is
#55CAD0. The grayscale version is
#5A5A5A. A 20% lighter version of the original color is
#DD6862, and Hex
#770200 is the 20% darker color. If the color is saturated by 10%, you get
#B2312B. If the color is desaturated by 10%, the color
#A23933 is obtained.