The hex color #a72f8e is a dark color. The web-safe version is Hex
#993399. A complementary color is
#58D071. The grayscale version is
#777777. A 20% lighter version of the original color is
#DA62C1, and Hex
#74005B is the 20% darker color. If the color is saturated by 10%, you get
#AC2890. If the color is desaturated by 10%, the color
#A2368C is obtained.