The hex color #a72acb is a dark color. The web-safe version is Hex
#9933CC. A complementary color is
#58D534. The grayscale version is
#898989. A 20% lighter version of the original color is
#DA5DFE, and Hex
#740098 is the 20% darker color. If the color is saturated by 10%, you get
#AA20D2. If the color is desaturated by 10%, the color
#A434C4 is obtained.