The hex color #ED366D is a dark color. The web-safe version is Hex
#FF3366. A complementary color is
#12C992. The grayscale version is
#858585. A 20% lighter version of the original color is
#FF69A0, and Hex
#BA033A is the 20% darker color. If the color is saturated by 10%, you get
#F72E6B. If the color is desaturated by 10%, the color
#E33E6F is obtained.