The hex color #96973c is a light color. The web-safe version is Hex
#999933. A complementary color is
#6968C3. The grayscale version is
#787878. A 20% lighter version of the original color is
#C9CA6F, and Hex
#636409 is the 20% darker color. If the color is saturated by 10%, you get
#999A36. If the color is desaturated by 10%, the color
#939442 is obtained.