The hex color #96096c is a dark color. The web-safe version is Hex
#990066. A complementary color is
#69F693. The grayscale version is
#595959. A 20% lighter version of the original color is
#C93C9F, and Hex
#630039 is the 20% darker color. If the color is saturated by 10%, you get
#9C016E. If the color is desaturated by 10%, the color
#90116A is obtained.