The hex color #94494c is a dark color. The web-safe version is Hex
#993333. A complementary color is
#6BB6B3. The grayscale version is
#636363. A 20% lighter version of the original color is
#C77C7F, and Hex
#611619 is the 20% darker color. If the color is saturated by 10%, you get
#99464A. If the color is desaturated by 10%, the color
#8F4C4E is obtained.