The hex color #739d2c is a light color. The web-safe version is Hex
#669933. A complementary color is
#8C62D3. The grayscale version is
#696969. A 20% lighter version of the original color is
#A6D05F, and Hex
#406A00 is the 20% darker color. If the color is saturated by 10%, you get
#74A226. If the color is desaturated by 10%, the color
#729832 is obtained.