The hex color #43069c is a dark color. The web-safe version is Hex
#330099. A complementary color is
#BCF963. The grayscale version is
#4C4C4C. A 20% lighter version of the original color is
#7639CF, and Hex
#100069 is the 20% darker color. If the color is saturated by 10%, you get
#4200A4. If the color is desaturated by 10%, the color
#440D94 is obtained.