The hex color #29a9fb is a light color. The web-safe version is Hex
#3399FF. A complementary color is
#D65604. The grayscale version is
#9A9A9A. A 20% lighter version of the original color is
#5CDCFF, and Hex
#0076C8 is the 20% darker color. If the color is saturated by 10%, you get
#1EABFF. If the color is desaturated by 10%, the color
#34A7F1 is obtained.