The hex color #e278ef is a light color. The web-safe version is Hex
#CC66FF. A complementary color is
#1D8710. The grayscale version is
#C3C3C3. A 20% lighter version of the original color is
#FFABFF, and Hex
#AF45BC is the 20% darker color. If the color is saturated by 10%, you get
#E571F3. If the color is desaturated by 10%, the color
#DF80EB is obtained.