The hex color #ae1036 is a dark color. The web-safe version is Hex
#990033. A complementary color is
#51EFC9. The grayscale version is
#515151. A 20% lighter version of the original color is
#E14369, and Hex
#7B0003 is the 20% darker color. If the color is saturated by 10%, you get
#B70933. If the color is desaturated by 10%, the color
#A51739 is obtained.